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	<title>车聚网 &#187; 全新起亚K5</title>
	
	<link>https://www.autoju.com</link>
	<description>网聚汽车人的力量</description>
	
	
	
	
	<item>
		<title>屌丝三宝之起亚K5，换代能否助其再次月销过万？&#124; 聚购</title>
		<link>https://www.autoju.com/2019/12/19/315519/</link>
		
		
		
				<description><![CDATA[<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">不知大家是否还记得“屌丝三宝”——雪佛兰迈锐宝、现代索纳塔八和起亚K5？</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">曾经的他们凭借B级车的尺寸、A+级车的价格和越级的配置，成为了合资品牌B级车的性价比之选，月销过万都是常事。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">只是随着车型逐渐老旧，以及几次不太成功的改款，面对纷纷更新换代后的竞品，“屌丝三宝”的产品力差距越来越大，销量也不断下滑，月销量甚至来到了两位数，几乎是“跌落了神坛”。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">不过据说，韩系的“二宝”将在明年进行换代，这能否助其重现往日的风采呢？</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">本期就先为大家解析下换代起亚K5。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">一、<span style="font-size: 16px; color: rgb(89, 89, 89); box-sizing: border-box; font-weight: 700;">颜值全面升级，内饰变成了“奔驰范儿”？</span></span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">现款起亚K5首次与国内消费者见面是在2010年，虽然期间有几次改款，但至今也有9年时间未换代了，因此各方面看上去都有些“落伍”的感觉。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/51581576736453.jpg" contenteditable="false" id="netease1576725462319231" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">从曾经的月销过万，到今年10月份的69辆，K5的换代显然迫在眉睫。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">好在根据换代K5的实车来看，这回的换代还是颇有看点的。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">新车基于现代集团最新的「第三代车型平台」打造，目前已经在韩国上市，起售价2090万韩元（约合人民币12.4万元）。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">而相比现款的第二代K5，新车的颜值可以说有了质的变化。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/64341576736454.jpg" contenteditable="false" id="netease1576725462319588" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">除了家族化的虎啸式进气格栅得以保留，换代K5几乎看不到多少老款车型的影子，进气格栅两侧的大灯改为了闪电形状，并采用了LED矩阵光源，配合运动包围颇有几分性能车的感觉。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">车身侧面则采用了轿跑式的大溜背设计，再加上悬浮式车顶及大尺寸轮毂，隐约能嗅到几分奥迪A7的味道。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/34801576736454.jpg" contenteditable="false" id="netease1576725462319622" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">尾灯的造型同样酷似A7，采用了贯穿式的设计，拉宽了车尾的视觉宽度，再配上小鸭尾和双边单出排气，不管它是否拥有媲美性能车的实力，至少气势上足够了。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">看得出，换代K5似乎走上了“性价比”轿跑路线，凭借“屌丝的价格”和“高富帅的颜值”再战B级车市场。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">而拉开车门之后，惊喜同样不小。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">奔驰靠着这一代的“双屏”内饰设计俘获了不少消费者的芳心，从而也引发了一些车企的竞相模仿，但换代K5的思路却有所不同。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/1101576736455.jpg" contenteditable="false" id="netease1576725462319811" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">10.25英寸中控屏偏向驾驶一侧，与12.3英寸数字仪表盘之间隔开，但由于“隔断”采用了黑色设计，呈现出了“一体式双屏”的感觉。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">与此同时，木纹饰板、皮质包裹和钢琴烤漆材质的应用进一步提升了质感，挡杆则改为了捷豹路虎同款的旋钮式。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">相比现款K5“已经过时”的内饰，换代车型的“内在美”终于算是进入了B级车市场的“时尚圈”。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/94931576736455.jpg" contenteditable="false" id="netease1576725462319320" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; ▲现款起亚K5内饰<br style="box-sizing: border-box;"/>从静态体验能够看出，起亚在换代K5身上下了不少功夫，整车的质感甚至超越了目前主流的合资B级车。<br style="box-sizing: border-box;"/>但似乎，起亚将更多的精力花在了设计层面，新车的动力系统是否有同样的升级呢？<br style="box-sizing: border-box;"/></span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">二、</span><span style="color: rgb(89, 89, 89); font-size: 16px; box-sizing: border-box; font-weight: 700;">动力系统新意不多，1.6T改用8AT?</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">根据韩国已经上市的车型来看，换代起亚K5的动力系统共分为3个版本。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">2.0L自然吸气发动机最大功率为118kW，匹配6AT；1.6T发动机最大功率132kW，匹配8AT；插电混动版则是2.0L+前电机的组合，变速箱则是与2.0L版本同样的6AT。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/45431576736456.jpg" contenteditable="false" id="netease1576725462319607" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">对照国内的现款K5，新车的发动机参数未见明显改变，唯一的差别是原先与1.6T发动机匹配的7DCT，变成了8AT，这个版本预计也会成为换代K5的主力车型。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">根据现款车型的表现来看，1.6T的动力水准能够满足日常使用，百公里加速时间在8.5s左右，而且发动机与7DCT的配合也比较默契，换挡逻辑和响应速度都能够令人满意，涡轮迟滞也较难察觉，颇有几分自然吸气发动机的感觉。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">不过低速行驶时，7DCT的平顺性还是略有些不足，收油滑行时的拖拽感和加速升挡时的顿挫，难免给人一种“不太高级”的感觉，不知换上8AT之后是否会有改善。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">另外值得一提的是，插电混动版车型配备了大面积的黑色太阳能充电板，若按照每天6小时光照计算，每年可为车辆提供约1300km的续航。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/5011576736457.jpg" contenteditable="false" id="netease1576725462319277" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">综合来看，换代K5在动力上的升级显然没有设计抢眼，虽然有着轿跑的身姿，但加速能力预计不会有显著的提升。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">不过在韩国，换代K5在开放预售的三天内收到了破万张订单，这也使其成为史上销售速度最快的K5。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">那么明年来到中国之后，换代K5是否有望重现“屌丝之宝”的辉煌呢？</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">三、<span style="font-size: 16px; color: rgb(89, 89, 89); box-sizing: border-box; font-weight: 700;">颜值换代的K5，能否再度称为“屌丝之宝”？</span></span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">从尺寸上来看，换代K5相比老款车型高度略有缩小，但长度和宽度均有明显提升，轴距也增加了45mm，预计乘坐空间将会有所改善。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">除了动力上没有“高阶”版本，换代K5各方面数据均已向B级车主流水准看齐。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/59441576736457.png" contenteditable="false" id="netease1576725462319392" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">参考老款车型的指导价，换代K5若基本保持不变的话，凭借较高的性价比和更高的颜值，未来似乎还是有机会的。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/34961576736457.jpg" contenteditable="false" id="netease1576725462319832" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">但需知，车市下行的大趋势之下，目前竞品大多有着不小的优惠，1.4T的帕萨特甚至下探到了16万元以下，比现款K5的起售价还低……</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">这一情形不禁令车聚君想起了今年上半年上市的换代起亚K3。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">就实车表现来看，换代K3即便还存在一些槽点，但整体产品力相比老款车型已有了幅度不小的提升，是10万级别难得一见的“个性小车”。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">只是后来上市时，换代K3这10.88-12.58万元的售价定的着实有些自信了。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/64611576736458.jpg" contenteditable="false" id="netease1576725462319210" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">虽然其全系配备了自动挡，但起售价已然超过了大众朗逸和宝来，而后两者在当时已经有了幅度不小的优惠，即便是自动挡车型，终端售价也比换代K3低1万元左右。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">试想，同一级别车型，韩系卖得比德系还贵，而前者又没有配置或动力方面的突出优势，销量怎么可能提上来呢？</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">所以结果是，起亚K3今年10月售出4371辆，同比下滑45.7%，1-10月总销量30010辆，同比下滑48.9%。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">显然，换代K3不仅没有挽回老款K3的销量颓势，下滑幅度甚至有所加剧，而这与起亚K3原先设想的年销15万辆的目标也相去甚远。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">言归正传，再来看换代K5，能够发现其情形与当时的K3大致相近。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">若起亚在定价上“过分自信”，换代K5卖得比大众帕萨特还贵，那么即便拥有颜值基础，失去性价比优势的K5或许也将如换代K3一般，难以打开局面。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">而这，显然不是起亚所期望看到的。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); box-sizing: border-box; font-weight: 700; font-size: 16px;">车聚小结</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">今年11月，起亚国内销量为23,426辆，同比下滑了41.5%，近乎腰斩。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">而在轿车层面，K3和K5是起亚的主力车型，如今K3“折戟”，换代K5几乎成为了“唯一的希望”。</span></p>
<p style="text-align: center; text-indent: 0em;"><img src="https://www.autoju.com/wp-content/uploads/2019/12/26581576736458.jpg" contenteditable="false" id="netease1576725462319960" style="box-sizing: border-box; border: 0px; vertical-align: middle; max-width: 100%;"/></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">好的一面是，起亚K5在国内多少有一定“群众基础”的，何况换代产品的颜值也比较吸睛，若定价合理，未必没有重现月销过万的希望。</span></p>
<p style="box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; white-space: normal; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(89, 89, 89); font-size: 16px;">只是上市之前，起亚在定价上应该多下些功夫了。</span><span style="color: rgb(89, 89, 89); font-size: 16px;"></span></p>
<p style="margin-left: 0em; white-space: normal; box-sizing: border-box; color: rgb(68, 68, 68); font-family: helvetica, Arial, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, simsun; font-size: 18px; background-color: rgb(255, 255, 255); line-height: 2em; text-indent: 0em;"><span style="color: rgb(0, 176, 80); font-family: 微软雅黑, &quot;Microsoft YaHei&quot;; font-size: 16px; letter-spacing: 0.544px; text-indent: 0em;">先添加微信号autoju1，并注明“我要入群”，之后我们将拉您入群，或加入QQ群：383683141。</span></p>
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		<pubDate>Wed, 30 Nov -0001 00:00:00 +0800</pubDate>
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